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KMID : 0896219980180010241
Journal of Daegu Health College
1998 Volume.18 No. 1 p.241 ~ p.253
A Study on Production of Digital Image for Advertising Art work
Lee Il-Kyun

Lee Deog-Sun
Abstract
With a high level of consumer demands, the visual illustration of advertising has developed to an artwork requiring high techniques, and therefore more interesting and particular effect will stimulate customers¡¯ curiosity. The purposed of this study is to find out the merits and demerits of soft ware in producing pictures taken by a digital camera, 3D design, soft ware application excluding hardware factors in a digital image with a variety of techniques for advertising art work, by using a rubber stamp tool, dodge tool, burn too, etc., and to analyse the techniques necessary to produce image manipulation, as well as their application method. Their production was done using the theme consisting 4 pieces of sources. Then, it was possible to get a result within the limit of technical ability available for a digital image. The Distort£¾Displace was selected using the most of the sources stored in the layer. It seems that the reduced costs for production with better effect make possible their useful application in advertising production.
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